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Pitch Perfect: How to Say It Right the First Time, Every Time, by Bill McGowan
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During the pivotal moments of our lives, results are often determined not only by our actions but also by our words. Saying the right thing the right way can make the difference between sealing the deal or losing the account, advancing your career or suffering a demotion.
In these moments, it’s important to be pitch perfect—to use precisely the right tone to convey the right message to the right person at the right time. In Pitch Perfect, the renowned media coach Bill McGowan shows you how to craft just the right message. Along the way, McGowan lays out his Seven Principles of Persuasion, which are as easy to learn, implement, and master as they are effective. The right language—both verbal and nonverbal—can make you more confident, persuasive, and certain. It can stir people to listen closely to your every word and to remember you long after you’ve left the room.
Product details
Paperback: 288 pages
Publisher: HarperBusiness; Reprint edition (September 13, 2016)
Language: English
ISBN-10: 0062472933
ISBN-13: 978-0062472939
Product Dimensions:
5.3 x 0.6 x 8 inches
Shipping Weight: 4 ounces (View shipping rates and policies)
Average Customer Review:
4.4 out of 5 stars
189 customer reviews
Amazon Best Sellers Rank:
#77,700 in Books (See Top 100 in Books)
Pitch Perfect is Perfectly on Point.I am a culinary and a communications professional with a lot of interview experience. I bought Pitch Perfect because of the author’s experience and background as a producer and a reporter—and the excellent reviews on amazon. In the beginning of the book, he tells the story of how he made the switch from being on TV to coaching people to be more effective communicators (on TV and beyond). And, his first “client†was right. He is great at it! The book feels like an extended one-on-one session. It captures the feel of a meaty working session with all of the tips, techniques and strategies for successful and effective communication laid out in simple and easily digestible terms. Not surprising, my favorite “Pitch Perfect Principle†is The Pasta-Sauce Principle which underscores my favorite cooking adage of ‘less is more.’ McGowen states, “...good communication is a lot like pasta sauce. The more you boil down and reduce a sauce, the more dynamic the flavor.â€Never was a truer principle told, and by connecting it to pasta sauce, it is unforgettable. Buy the book. Read the book. Live the book. It will make all your communication better, not just interviews and presentations.
I grabbed this book after seeing Bill McGowan on the Kardashians. Ha ha! I was not disappointed! As a former professor, I REALLY appreciated that Bill spoke to a teacher's habit of over-explaining, etc... I am learning to be more concise, direct, and to-the-point in my communication.
This book is great fun and full of excellent advice. As a fairly successful public speaker (when I have had to speak), I must say that McGowan has it right. A lot of the "old" advice from the 1970s, like envisioning your audience in underwear, is ineffective, he says, and makes no sense. McGowan's better advice: There's no substitute for preparation. I loved his recommended ways of steering an inappropriate or ineffective conversation into a better path without insulting the person who went in the wrong direction. His stories about celebrities or near-celebrities who didn't heed his advice are absolutely hilarious. As McGowan says, please don't invent words in your pitch like "thrival," and expect your audience to be thrilled! You will only sound strange.
I love this book! Pitch perfect is a great guidebook for anyone who wants to make a good impression in any kind of social situation. The advice offered here can help you whether you're talking to one person or a whole audience.As a visual artist, presenting has never been my forté, in fact just the idea of being the focus of attention has always been nerve-racking for me. But I found the author's tone, wealth of experience and depth of knowledge so helpful and reassuring that I am actually looking forward to putting his ideas into play.It's hard to imagine a situation where you wouldn't benefit from the savvy advice offered here. Whether you're presenting an idea, giving a talk, being interviewed or just interacting with others you can gain really useful tips and insights on what to do as well as what not to do, to always make the best impression. As McGowan reminds us "...there are no second takes in real life. That's why it's so important to say it right the first time, every time." How true!If you're like me and not comfortable being the focus of attention it's wise to call in an expert. Reading this book is like having private practice sessions with a coach who knows the territory like the back of his hand. I appreciate how McGowan points out specific pitfalls to avoid ahead of time, this is where his experience really shines through. There is a good balance of common sense, insider information and humor that had me laughing out loud. You can learn a lot from other's mistakes illustrated throughout the book, McGowan even includes some of his own not so pitch perfect moments which kept his advice from seeming preachy. I felt encouraged throughout the book especially when he shares that "Pitch-Perfect communication is not just vital, it's also something anyone can learn." and he promises to impart everything he knows and has learned from his 30 years in television and 4,000 coaching sessions so the reader can "come away with a thorough yet simple set of principles for deftly handling a wide variety of personal and professional communications scenarios so you can achieve the best of all possible results." Wow, that's a big promise but in my opinion McGowan delivers. I can't wait to share this with my friends. I highly recommend getting the audio version too. I especially enjoyed listening to McGowan's great delivery and conversational style. It feels like he's right there with you! His level of experience and confidence spills out from every page, and I already feel greatly reassured that awkward presentations and unconscious self sabotage are now a thing of the past. Get your highlighters ready, this advice is too good to forget and worth every penny.
Some good tips but this guy uses too many unusual words in his dialogue that he does not define. Result- you have no idea what he is talking about. My vocabulary is pretty high so I don't think this would appeal to the average person. Also he uses a lot of American words and refers to American topical events and personalities. I am from New Zealand and some of the time the analogy is lost on me because I don't know what or who he is referring to. For this reason, I don't think it would make a good international book. Having said that , I am learning a lot about speaking in public and expressing myself well. But it is around a lot of words , references and stories that I have no idea what he means. Needs trimming down applying his own pasta sauce principle.
I had thought to give this book two stars, but the two-star "I don't like it" just isn't as accurate as the one-star "I hate it".The author is unceasing in congratulating himself on being the best communications coach ever while telling us how important it is to be a great pretender. There are numerous proclamations made in absolute terms which I know to be untrue from experience. The book seemed to illustrate the hollow lack of integrity in much of corporate America today.I wanted to quit after fifteen pages, I pushed all the way to page 90 and gave up, regretting the time and money spent.
Not bad. Pretty wordy and the author clearly feels he's amazing. Other than that it's got some useful nuggets in there. Recommend but look for a deal so you don't pay full price.
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